Our Work | Michigan Political Consulting & Public Affairs | Sterling
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OUR WORK

WINNING CAMPAIGNS

Sterling’s respected team has over 150 years of combined success in politics, fundraising, and public affairs – and we’ve learned a thing or two when it comes to winning campaigns. We blend tried and true campaign strategies with cutting-edge technologies to break through the clutter and ensure our clients’ target audiences get the right message in the right way and at the right time – every time.

 

Sterling’s capabilities are unrivaled in the Midwest. We will build your campaign from the ground up and execute with flawless execution. Strategy. Digital and Social Media. Earned media. Speaker training. Direct mail. Broadcast media creative, production, and placement. Voter file and data analytics. Grasstops and Grassroots mobilization. Fundraising. Whatever your need, we have you covered. We will leverage our diverse experience, superior capabilities, and close relationships with opinion influencers, business leaders, media, legislators, and government officials to build broad support for your issue, cause, or political candidate.

15

YEARS

20

STATES SERVED

50

STATEWIDE EMPLOYEES

CAPABILITIES

Digital & Social Meida

We are driven by data. We collect and analyze data daily to help inform our decision making and optimization. We use it to target, communicate with and turnout voters.

Sterling’s Digital Team can put together and execute smart and effective digital plans for campaigns, businesses and associations.

Public Affairs

We plan and skillfully execute issue campaigns for corporations, trade associations, issue groups, and non-profits. We synthesize digital and social media, strategic communications and media relations, grasstop engagement, grassroots coalition building, and advocacy advertising. We don’t just identify influencers and decision-makers, we know them. Sterling crafts and delivers impactful messaging and our clients to win..

Campaigns & Ballot Initiatives

Sterling plans your victory and implements all forms of communication and interaction with your voters. We use cutting edge research and analytics to hone your message so you control the debate. We help you navigate the legal and regulatory maze of ballot access and compliance. We advise and guide you so all your actions are focused and disciplined and your resources are maximized.

Fundraising

The Sterling team knows how to raise money. Period. We’ve raised hundreds of millions of dollars for political candidates, ballot campaigns, PACs, and causes. We know who the donors are and we know how to reach them. What’s more, we know how to motivate them to give.

Issue & Crisis Management

Issues develop. Events occur. Crises arise. We’re ready when you decide to engage – or when you’re forced to react. Sterling helps achieve your goals, advance your agenda, or protect your reputation.

Media Relations

We’ve built relationships with reporters and editors. We know their deadlines and how to successfully pitch stories or op-eds for maximum impact on your target audience. Whether a simple press release or if creative hooks and locales for press conferences, coordinated news and talk radio appearances, or editorial board meetings are needed – Sterling knows how to get your story out there and attract the attention you need to deliver your message.

FOCUS AREAS

NON-PROFIT
ENERGY
HEALTHCARE
ASSOCIATIONS
GOVERNMENT
TAX POLICY
STATE BUDGET
REGULATORY AFFAIRS
EDUCATION
INSURANCE
ENVIRONMENTAL
TRANSPORTATION & INFRASTRUCTURE

HOW WE WORK

Expert knowledge meets innovative solutions.

WE SOLVE PROBLEMS

It’s what we do for a living. Let us help you deliver the right message in the right way at the right time.

WE DELIVER RESULTS

We approach every campaign, ballot initiative, or issue with clear objectives and a relentless drive to deliver results.

WE DIVE IN

We immerse ourselves in your campaign strategy to develop and execute key messaging and outreach tactics. We know you can’t afford to lose – and you won’t.